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Power Statements
It's fun, flirty, and full of on-the-go movement - hairstyles by Kerry Mather of KJM Salons that add a mix of personality and sex appeal. So, which one is for you?
Beacon
With inspiration drawn from vintage style and the Great Gatsby era, Beacon showcases beauty in different forms. Androgyny, movement, and strength underpin the series by experimenting with shapes and texture through varying lengths of hair.
The Shape of Things
According to Andrew Carruthers, education director for Sam Villa, the shag isn't going anywhere. In 2018, it was mainly a trend for "trendy" people. However, for 2019 it will continue to gain additional widespread popularity.
All About the Shag
The Inside Scoop On Why It’s So Hot
“Shags are fun, they embrace natural textures, are good for any gender, they’re low maintenance, versatile and easy to personalize…that’s why they will continue to be on trend in 2023,” Teresa Romero, Creative Director for Sam Villa and Artistic/Education Director for Jose Luis Salon.
New Moves
Hair color today is soft, shape-accenting, and texture-enhancing, with just the right amount of contrast to keep things fresh.
Neuma Style Collectives
Neuma Beauty has taken their line of professional hair care and styling products in a new, and yes, exciting direction. The change came about when Global Artistic Director Kathy Simon came on board earlier in the year and worked closely with the marketing team to help rebrand the messaging. Until recently, Neuma has been perceived as being very bohemian, which is not unusual for a natural brand. However, Simon and the current creative team saw much more potential with the line and sought to create a more well-rounded branding effort.
Windblown & Beachy
Hair trends have never been so effortlessly cool, relaxed, and underdone as they are today. And these versatile looks by Eleven Australia are sure to offer a fresh-off-the-beach vibe that can carry over into other activities away from the sand and the surf. Loose, tousled curls, breezy waves, and big bends through expansive lengths offer a windblown beachy vibe that just screams casual and carefree.
The New Lob
It's fun, it's barely bent, it's the new long bob, or lob, as the industry likes to call it.
