CHI Launches 7-Piece Curl Care Line at ULTA
Calling all women with natural curls and texture - CHI's new Aloe Vera with Agave Nectar haircare line that provides solutions to moisturize hair, enhance definition, and maintain frizz for smoother styling. Its unique blend of aloe vera and agave nectar and a low pH will moisturize, protect, and care for curls while helping to create, define, and maintain the natural curl pattern for each strand. This formula locks in moisture to guard against humidity and provides easier maintenance for curly hair. This seven-piece collection intensifies moisture and retention, and increases elasticity and definition, allowing your natural wave pattern to show off its shape.
Aloe vera, the line's key ingredient, contains a vast amount of essential nutrients and vitamins that offer conditioning properties and protection for delicate tresses while soothing dry skin and scalp. Utilizing the benefits of amino acids to improve elasticity and strength, this natural humectant retains hair moisture, locking it in to reveal smoothness and reduced frizz.
Agave nectar helps to prevent future damage and brittleness and fortifies weak hair strands resulting in tamed hair with lustrous, shiny results. The line's formula is completed with the addition of silk and a hydration blend, a unique mix of amino acids and vitamins.