Phorest Now in U.S.

Phorest Salon Software and Luxury Brand Partners (LBP), the parent company of R+Co, V76 by Vaughn, Smith & Cult and IGK, have announced a strategic partnership. Phorest, a software system designed to assist with day-to-day business, grow service, and keep customers happy, is now Luxury Brand Partners’ exclusive software partner in the United States.

Luxury Brand Partners and Phorest align with the same core value system, which hinges on helping salons grow and improving business. Servicing more than 3,600 customers in Europe, Phorest claims to grow in-salon retail by 31 percent through advanced built-in components of software technology. Through combined efforts, the alliance is designed to help salons look to the future as the salon business transitions over the next three to five years.

“We are so excited to help introduce Phorest to U.S. salons,” said Tev Finger, CEO of Luxury Brand Partners. “Phorest helps salons grow with their ingenious marketing tools, save by eliminating pricy add-ons with other softwares and move forward with the most technologically advanced payment platforms.”

Ronan Perceval, CEO of Phorest Salon Software added, “Just like LBP, Phorest Salon Software is incredibly passionate about the beauty industry, in particular about helping salon owners and entrepreneurs grow fantastic businesses. We have the best tools to help salons get their clients in more often, and we can't wait to share them with salon owners in the U.S.”