Protecting or Enhancing Color - Hair

Aveda Black Malva Shampoo

Aveda Black Malva Shampoo
Specially formulated for brunette or black hair, Black Malva shampoo produces cool, deep hues in natural and darkly tinted shades while it suppresses red and brassy tones. It provides a delicate scent using ylang-ylang, lemon, organic eucalyptus, and other natural flower and plant essences.

PRO-VOKE Touch of Silver Brightening Shampoo

PRO-VOKE Touch Of Silver Brightening Shampoo
To actively neutralize yellow or brassy tones. Containing active violet pigment, this toning shampoo brightens hair colour in just one wash for instant, visible results. Working on the principal of colour theory, it also treats colour fading and dullness.
For optimum results, prepare hair with the Pre-Toning Primer and follow with Intensive Conditioner. To avoid colour build-up, use Colour Care Shampoo and Conditioner in between washes.

Redken Blonde Idol Sulfate-Free Shampoo

Redken Blonde Idol Sulfate-Free Shampoo
A pH balanced, sulfate-free shampoo for natural and color treated blonde color treated hair that gently cleanses and softens with light moisture. Redken's exclusive Kera-Bright System with kerabond, violet leaf extract and lactic acid helps strengthen* hair and boosts shine without compromising color so blonde hair looks bright, soft and beautiful.
• Sulfate-free, pH balanced formula
• Cleanses and softens with lightweight moisture
• Does not comprise haircolor

 *When used with Shampoo and BBB Spray or Mask.


Scruples Pearl Classic Collection Platinum Shine Toning Shampoo

Scruples Pearl Classic Collection Platinum Shine Toning Shampoo
Maintains blonde and gray hair with a violet colorant that neutralizes unwanted yellow tones to keep hair looking cool, bright and healthy.
A sulfate-free formula that is enriched with chamomile extract to restore shine and enhance light hair. It also contains sea kelp extract, which is rich in vitamin A and B-complex vitamins that are necessary for healthy hair. Platinum Shine Toning Shampoo contains Scruples’ Protective Barrier Complex (PBX®), an essential blend of ingredients designed to condition and protect hair against environmental damage.

AG Hair Sterling Silver Toning Shampoo

AG Hair Sterling Silver Toning Shampoo
Sterling Silver is specially formulated to eliminate brassy, yellow tones from blonde and silver hair. With its unique violet base, this mild toning shampoo removes dullness and brassiness, leaving blonde and silver hair looking cleaner and brighter. pH 4.5-5.5
What's In It:
• Sunflower seed extract – fights free radicals and protects from UVA degradation
• NaPCA – a natural moisturizer
• PABA-free sunscreen that protects hair from UV rays

TIGI Bed Head Dumb Blonde Toning Shampoo

TIGI Bed Head Dumb Blonde Toning Shampoo
This specially-formulated shampoo is powered by violet toners to banish brassiness and brighten blonde hair, while cleansers and conditioners help refresh, detangle and control frizz. 
• Increases cool tones and combats yellow and brassyness in blonde hair
• Smoother and softer with reduced fly-a-ways and frizz
• Improves blonde vibrancy while adding shine

Joico Color Endure Violet Shampoo

Joico Color Endure Violet Shampoo
Violet shampoo that cleanses and maintains the hue of cool blond, highlighted, bleached or gray hair. Neutralizes unwanted yellow or brassy tones with a high level of violet dye. This violet shampoo will create a brighter tone to your light, colored hair, canceling out yellowness created by oxidation. Adds strength and protects hair from environmental and physical damage. 


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