Highlights from the International Salon a & Spa Expo
The show floor was abuzz at ISSE with an array of salon and spa focused suppliers with a trend toward sustainable products and an increase in the volume of CBD product offerings. As always, the expo was ideal for those looking to shop tools, appliances, and hair extension options. The new Beauty Focus section showcased the lastest in hair and skin care, makeup, and tools, while various natural brands made a showing in a new Green Beauty area.
More than 200 classes and workshops featured the top industry talent, including masterclasses by Daniel Mason-Jones and DJ Muldoon, and mainstage artists including Chrystofer Benson, Candy Shaw, and Cathey Salerno.
The International Salon and Spa Expo (ISSE) took place on January 25-27, 2020, with over 300 vendors exhibiting at the largest professional beauty event on the West Coast. The Professional Beauty Association (PBA) tradeshow was part of a trio of professional events that included the North American Hairstyling Awards (NAHA) and the California Compliance Symposium.