Straight To It

Straight To It

Seeking sleekness for your seriously unruly tress-nest? Sometimes your stands simply don’t stand a chance with all of the frizz liberating humidity in the air. But don’t give up the fight, instead consider arming yourself with one of these smooth operators – straightening styling products at their best.

Straight To ItFramesi BY WIO Straight Balm

This straightening balm blocks humidity and smooths even the most rebellious hair types. It provides thermal and UV protection with anti-aging properties and is weightless and will not build up.

Brazilian Blowout Açai Protective Thermal Straightening Balm

A heat-activated formulation that straightens waves/curls and tames frizz while protecting hair from heat styling and environmental stresses. Humidity resistant, this balm reconstructs and strengthens damaged tresses while creating a protective protein layer on the hair shaft to straighten, smooth and seal the cuticle. 

Rene Furterer Style Straightening Gel

Formulated to reduce your blow-dry time, this gel helps straighten hair and control frizz. It features Cakile extract, guar gum, acerola vinegar, and Vitamin B5 for enhanced smoothness and shine.

Oribe Straight Away Smoothing Blowout Cream

This perfecting cream protects against heat and humidity for sleek strands that still have body and movement. Blowouts become quicker, more manageable, and alluringly enduring.Straight To It

KeratinComplex Infusion Keratin Replenisher

A hydrating styling cream that replenishes and revitalizes hair for a silky, shiny finish. This hair-transforming keratin blow-dry cream delivers  smoothing results and locks out humidity all day. It cuts blow-dry time to make daily styling faster and easier.

KMS Thermashape Straightening Creme

Ideal for curly and wavy hair types that are seeking straight results. Used before blow drying or paired with straighteners, this styling solution smooths hair and encourages a sleek, straight, and shiny finish. It also shields hair from heat damage during styling, as well as protects tresses against humidity.

Keune Design Straight Cream

Smoothes permed, naturally curly and frizzy hair until the next shampoo. With the heat protection and conditioning ingredients, this heat-activated creme is a healthy choice for your temporarily smooth and straight hairstyle. 

Bumble & Bumble Bb.Straight Blow Dry

This heat-protective blow-dry creme helps keep styles smooth, sleek, and frizz-free and protects hair from heat and humidity for up to three days.

Straight To It

AG Hair Set It Straight

Argan-infused so you can smooth and straighten effortlessly, this humidity-resistant straightening lotion keeps hair smooth and frizz-free and is also an effective thermal protector.

Aquage Straightening Ultragel

A blend of light silicones and sea fennel oil for blow drying curly and unruly hair. This unique styling gel transforms hard to manage hair into smooth, silky- straight texture and provides slip during blow-drying.

TIGI Bed Head Straighten Out Humidity-Defying Straightening Creme

This straightening cream is boosted with thermosetting polymers, which helps to keep hair straight for up to 48 hours, even in high humidity. Formulated with conditioning agents to help defend against frizz and assist hair to stay moisturized and shiny.

John Frieda Frizz Ease 3-Day Straight Flat Iron Spray

Transform curly, frizzy hair into straight, smooth styles that can last up to three days. Formulated with Keratin, this heat-activated flat iron spray protects against heat damage. It seals in longer-lasting straightness without weighing hair down.