Beautyblender Bounce

Beautyblender Announces Its First Makeup Product. What You Need to Know!

Check the vanity of any makeup artist or beauty lover and you're sure to find one (or several) Beautyblenders. No beat is complete without the help of these handy makeup must-haves that years back changed the makeup game. Now the brand is disrupting the market again with one of their most exciting and highly anticipated launches to date - the Bounce Liquid Whip Long Wear Foundation

Retailing for $40, Bounce is said to be a full coverage, 24-hour formula with a velveteen matte finish, available in 32 shades. Its infused with hyaluronic acid and birch extract, vegan and cruelty-free. Always innovative, the sleek, rectangular design features a recessed pump that deposits product onto a notched outside of the bottle, that can be used as a palette for the sponge.  Get your hands on it July 24th at Sephora waitlist is open while an release is planned for the near future. Photos courtesy Beautyblender

PR maven, beauty editor, and naturalista Kimberly Smith is a busy mom with an ULTA addiction, who cherishes family time, music on vinyl, and mascara.