A collection that star gazes into the future, Epoch is about a time where beauty is brave and unbridled. While referencing classic foundations and timeless techniques, this collection looks to an epoch not yet lived - a panorama of re-invention and re-emergence.
Mirroring the world of fashion design, hair artist Craig Smith references eras of the past and in turn re-presents recognizable elements in a fresh and modern way. Delivering a beautiful balance of precision cutting techniques, intricate styling and uncomplicated natural finishes, Epoch combines both a strong commercial and creative feel.
Hair and Styling by Craig Smith • Photography by Andrew O’Toole • Styling by Vittorio Masciarelli • Makeup by Kylie O’Toole
Craig Smith is owner and Creative Director of Fruition Style Ambition.
Craig is Global Creative Director for Alter Ego Italy.
In 2009 he developed a social initiative called Project Feel Good and was a Mentor for the 2014 F.A.M.E. Team.
Craigʼs Recent Accolades:
2015 AHFA Australian Hairdresser Of The Year 2015 - Finalist
2014 International Visionary Awards 2014 – Finalist
2014 AHFA Australian Hairdresser of the Year – Finalist
2013 Hair Expo Photographic Collection of the Year – Finalist
2012 Hair Expo Australian Hairdresser of the Year – Finalist
2011 Hair Expo Australian Hairdresser of the Year – Finalist
IHJ Vidal Sassoon Snapshot Competition – Winner
AHFA Australian Hairdresser of the Year – Finalist
AHFA QLD Hairdresser of the Year – Winner
2010 AHFA QLD Hairdresser of the Year – Winner
AHFA Men’s Hairdresser of the Year – Finalist
